Stormfront Brand Header
A silent 20-second App Store teaser holds a fixed brand promise over rolling storm footage.
By CNN Interactive Group, Inc. for CNN WeatherRuns 00:20
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Why it works
One continuous 20.01 s shot gives the fixed identity and promise time to register while the cloud field evolves. The camera stays static, but the measured moving element travels about 5.8% left and 7.1% up with a 1.20× scale change; average luma near 0.22 keeps the words clear.
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Tagged app store headerultrawidesilentatmospheric footagestatic typographybrand teaserweatherloop
