Agent Wallet: From Command to Approved Purchase
A 28-second square launch film turns agent spending into a visible setup, permission, approval, and receipt flow.
Field notes / why it works
The command is fully visible by about 0:01.25, making the setup itself the hook. A white safeguard card at 0:07.1 resets the dark palette, then the chat, phone notification, approval, and receipt at 0:12–0:23.5 turn a trust claim into a concrete transaction. Six changes within four measured shots keep the story moving without rapid cutting.
Plate 01 / The format in one breath
A square, text-led launch film shows an agent-enabled product as a chain of proof: one typed command, a concise permission screen, a real-world task, a human approval, and a receipt. It makes a potentially abstract trust claim visible through interface states. There is no spoken narration; short UI copy and music carry the story.
Why it works
- The opening types a complete setup instruction by 0:01.25, promising immediate usability without a title card.
- At 0:07.1, a bright permission screen names the safeguards before the agent acts.
- The sequence at 0:12–0:23.5 turns an abstract feature into a concrete request, approval, and resulting receipt.
Plate 02 / Format card
| Platform · aspect · length | X · 1:1, 720×720 · 28.0 s, 30 fps |
| Pace | 4 measured shots, 3 cuts, 6.4 cuts/min; 6 internal changes, 19.3 picture changes/min; mean shot 7.01 s |
| Script | No spoken words; use brief terminal and UI copy. Spoken WPM: not applicable. |
| Voice | None; any people appear only as implied agent/user roles in the interface. |
| On screen | Designed terminal, product UI, chat, phone approval, transaction receipt, brand end card. |
| Captions | No speech captions; small functional UI labels and a large monospace command. |
| Sound | Music bed, roughly 134 BPM; measured −16.9 LUFS integrated, −2.8 dBFS true peak. |
| Structure | Setup → permission → example task → human approval → receipt → logo. |
Pro / 13 plates + recipe
The first plates are open. The full dissection is Pro.
Get the timed shots, type and sound specs, and the runnable recipe.
Open the full blueprint- Plate 03 / The hook, frame by frame (first 3 seconds)Pro
- Plate 04 / Structure (beat sheet)Pro
- Plate 05 / Shot grammarPro
- Plate 06 / Visual style guidePro
- Plate 07 / Voice and deliveryPro
- Plate 08 / Sound designPro
- Plate 09 / PackagingPro
- Plate 10 / Script templatePro
- Plate 11 / Production planPro
- Plate 12 / PromptsPro
- Plate 13 / Edit recipePro
- Plate 14 / QA checklistPro
- Plate 15 / Make it yoursPro
- Recipe / runnable promptPro