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REF-0243Source onlineBlueprint rev 01

Artemis II Mission in 100 Seconds

A cinematic, mostly wordless animation follows a lunar mission from launch-pad approach through splashdown and recovery.

Maker @NASAFor NASAOriginal post ↗
Cut timeline · 22 shots01:40
00:0000:1500:3000:4501:0001:1501:30

Field notes / why it works

The cover promises a whole journey, then a 1.67-second black opening gives way to a launch-site POV. Twenty-two shots alternate intimate hardware detail with vast Earth and space views, making each stage legible without dependable narration. The film holds ocean recovery from 1:18 to 1:29 before the two closing brand cards.

01

Plate 01 / The format in one breath

A cinematic, mostly wordless trip follows one object through an entire mission: approach, ignition, ascent, separation, travel, return, recovery. The audience understands the process from cause-and-effect images rather than labels or narration. The post and cover state the full promise; the film lets the sequence deliver it.

Why it works

  • The cover promises a complete journey from launch to splashdown, while the first 1.67 seconds stay black and then reveal the approach to the launch site: a deliberate visual opening.
  • Scale keeps changing: vehicle POV at 0:03, engine close-up near 0:12, Earth-wide views by 0:27, hardware details around 0:35–0:50, then a capsule small against the atmosphere at 1:05.
  • The ending resolves the physical journey before branding: parachutes at 1:11–1:17, ocean recovery at 1:18–1:29, then two logo cards through 1:40.
02

Plate 02 / Format card

Platform · aspect · lengthX · 16:9 · 1280×720 · 30 fps · 100 s
Pace22 shots; 21 detected cuts, or 12.6–15.0 cuts/min including uncertain changes; 22.2 picture changes/min; mean shot 4.55 s, median 3.49 s
ScriptNo dependable narration; action and packaging carry the story. Automated transcript reports five words, but its low confidence and implausible voice measurements make speech uncertain.
VoiceNo confirmed presenter or narrator; incidental launch/audio chatter, if present, is not the format engine.
On screenPredominantly cinematic CG/animation: vehicle exteriors, orbital wides, mechanical close-ups, atmospheric return; one launch-site POV
CaptionsNo in-film explanatory captions visible in the sampled frames; sparse title and logos only
SoundContinuous tonal, music-like bed measured near −15 dBFS; specific instrumentation and effects unverified
Structure6 phases: approach → launch → ascent/staging → spaceflight → return/recovery → brand close

Pro / 13 plates + recipe

The first plates are open. The full dissection is Pro.

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  1. Plate 03 / The hook, frame by frame (first 3 seconds)Pro
  2. Plate 04 / Structure (beat sheet)Pro
  3. Plate 05 / Shot grammarPro
  4. Plate 06 / Visual style guidePro
  5. Plate 07 / Voice and deliveryPro
  6. Plate 08 / Sound designPro
  7. Plate 09 / PackagingPro
  8. Plate 10 / Script templatePro
  9. Plate 11 / Production planPro
  10. Plate 12 / PromptsPro
  11. Plate 13 / Edit recipePro
  12. Plate 14 / QA checklistPro
  13. Plate 15 / Make it yoursPro
  14. Recipe / runnable promptPro